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Council on Foreign Relations
KENNETH CHENAULT: Good afternoon, ladies and gentlemen, and
welcome to today’s luncheon with Defense Secretary Donald Rumsfeld.
I want to extend a particular welcome to our members
participating via teleconference, and of course, an especially warm
welcome to Secretary Rumsfeld.
Thank you, Mr. Secretary, for taking time to be with us
today.
Approximately, half our program will consist of the secretary
making remarks on an important topic, specifically, the changes our
government and military need to make in the way they communicate. In
the second half, we will open the floor and the airwaves to
questions on this or any other topic. Both portions of the meeting
are on the record.
Secretary Rumsfeld is one of the most experienced and
dedicated senior public officials in our nation’s modern history.
Many Americans know that this is his second tour of duty as
secretary of Defense. The first undertaken in a radically different
period in the mid-1970s. But many are unaware that he also served as
White House chief of staff, U.S. ambassador to NATO, director of the
Office of Economic Opportunity, and as a four-term congressman. He
also managed over the course of his career to make his mark on the
world that I know best—as CEO of two outstanding companies, G.D.
Searle and General Instrument Corporation. I think you would agree
that he needed all of this experience and more to prepare him for
the extraordinary challenges he has faced from virtually the
beginning of this tour as secretary of Defense, beginning in January
2001.
Over the last five years, he has prosecuted two wars—in
Afghanistan and Iraq—and dealt with terrorist threats all over the
world. Simultaneously, he initiated and is in the process of
executing wholesale changes in the way our military is organized in
order to adapt it to the needs of the new century.
U.S. Secretary of Defense Donald Rumsfeld.
Now, we will get to some of these subjects during our Q&A
session. But now, without further delay, let me present to you the
secretary of Defense, Donald Rumsfeld. (Applause.)
SECRETARY DONALD RUMSFELD: Thank you very much, Ken. Ladies
and gentlemen. Richard. My old colleague in Congress, John Brademas—nice
to see you, sir.
I’m pleased to be back. I’ve had the pleasure of meeting with
this group on a couple of occasions recently, in the last few years.
I thank all you members of the council for playing a valuable role
in—over many, many years in encouraging an exchange of ideas about
our country and the world. As Ken indicated, we are meeting today in
what is the beginning of the sixth year in which our nation has been
engaged in what promises to be a long struggle against an enemy that
in many ways is unlike any our country has ever faced. And in this
war, some of the most critical battles may not be fought in the
mountains of Afghanistan or the streets of Iraq, but in the
newsrooms in places like New York and London and Cairo and
elsewhere.
Consider this statement, quote, “More than half of this
battle is taking place in the battlefield of the media. We are in a
media battle in a race for the hearts and minds of Muslims.”
Unquote. The speaker was not some modern-day image consultant in a
public relations firm here in New York City, it was Osama bin
Laden’s chief lieutenant Ayman al-Zawahiri. I mention this because I
want to talk today about something that at first might seem obvious,
but really isn’t obvious.
Our enemies have skillfully adapted to fighting wars in
today’s media age, but for the most part we, our country, our
government, has not adapted. Consider that the violent extremists
have established media relations committees—these are terrorists and
they have media relations committees that meet and talk about
strategy, not with bullets but with words. They’ve proven to be
highly successful at manipulating the opinion elites of the world.
They plan and design their headline-grabbing attacks using every
means of communication to intimidate and break the collective will
of free people.
Go ahead and answer the phone. What the heck. (Laughter.)
They know that communications transcend borders and that a
single news story handled skillfully can be as damaging to our cause
and helpful to theirs as any other method of military attack. And
they’re doing it. They’re able to act quickly. They have relatively
few people. They have modest resources compared to the vast and
expensive bureaucracies of Western governments.
Our federal government is really only beginning to adapt our
operations to the 21st century. For the most part, the U.S.
government still functions as a five and dime store in an eBay
world. Today we’re engaged in the first war in
history—unconventional and irregular as it may be—in an era of
e-mails, blogs, cell phones—(laughter)—Blackberrys, Instant
Messaging, digital cameras, a global Internet with no inhibitions,
cell phones, hand-held videocameras, talk radio, 24-hour news
broadcasts, satellite television. There’s never been a war fought in
this environment before.
I just came back from Tunisia and Algeria and Morocco. In
Tunis the largest newspaper, I’m told, has a circulation of about
50,000. It’s a country of 10 million people. But even in the poorest
neighborhoods are satellite dishes on building after building after
building. Balconies. Rooftops. A few years ago in Iraq under Saddam
Hussein, an Iraqi could have his tongue cut out if he was found in
possession of a satellite dish or used the Internet without
government approval. Today satellite dishes are ubiquitous in that
country as well. Regrettably, many of the news channels being
watched through these dishes are extremely hostile to the West.
The growing number of media outlets in many parts of the
world still have relatively immature standards and practices that
too often serve to inflame and distort, rather than to explain and
inform. And while al Qaeda and extremist movements have utilized
this forum for many years and have successfully further poisoned the
Muslim’s public view of the West, we in the government have barely
begun to compete in reaching their audiences.
In this environment, the old adage that “A lie can be halfway
around the world before the truth has its boots on” becomes doubly
true with today’s technologies. We saw this with the false
allegations of the desecration of the Koran last year. Once it was
published in a weekly news magazine, it was posted on websites, sent
in e-mails, repeated on satellite television, radio stations for
days before the facts could be discovered. And in those first days,
the false story incited anti-American riots in Pakistan and
elsewhere. Human beings were killed in the those riots.
Once aware of the story, the U.S. military, appropriately and
of necessity, took the time needed to try to ensure that they had
the facts before responding, having to conduct interviews, pored
over countless documents, investigations and log books, and finally
determined that the charge was not correct. But in the meantime,
some lives had been lost and damage had been done to our country.
What complicates the ability to respond quickly is that,
unlike our enemies, which propagate lies with impunity with no
penalty whatsoever, our government does not have the luxury of
relying on other sources for information—anonymous or otherwise. Our
government has to be the source, and we tell the truth.
These new realities have placed unprecedented challenges on
the members of the press as well. Today’s correspondents are under
constant pressure in a hypercompetitive media environment to produce
exclusives and breaking stories. Daily or weekly deadlines have
turned into updates by the hour, even by the minute, to feed a
constant news crawl that now appears on most cable channels. And the
fact is that the federal government, at the speed at which it
operates, doesn’t always make their job much easier.
The standard U.S. government public affairs operation was
designed primarily to respond to individual requests for
information. It tends to be reactive, not proactive, and it still
operates for the most part on an eight hour, five- or six-day-a-week
basis, while the world events and our enemies are operating 24/7,
across every time zone. That’s an unacceptable dangerous deficiency.
The government is, however, beginning to adapt. In Iraq, for
example, the U.S. military command, working closely with the Iraqi
government and the U.S. embassy, has sought nontraditional means to
provide accurate information to the Iraqi people in the face of
aggressive campaign of disinformation. Yet this has been portrayed
as inappropriate; for example, the allegations of someone in the
military hiring a contractor, and the contractor allegedly paying
someone to print a story—a true story—but paying to print a story.
For example, the resulting explosion of critical press stories then
causes everything, all activity, all initiative, to stop, just
frozen. Even worse, it leads to a chilling effect for those who are
asked to serve in the military public affairs field.
The conclusion to be drawn, logically, for anyone in the
military who is asked to do something involving public affairs is
that there is no tolerance for innovation, much less for human error
that could conceivably be seized upon by a press that seems to
demand perfection from the government, but does not apply the same
standard to the enemy or even sometimes to themselves.
Consider for a moment the vast quantity of column inches and
hours of television devoted to the allegations of unauthorized
detainee mistreatment. Some additional photographs have come out
just this week. This, of course, was an event where the policy of
the president and the policy of the government was for humane
treatment and was against torture. And there were some people on a
night shift who engaged in mistreatment of detainees. So this week,
again, out of Australia, I guess, some same pictures—similar
pictures, same event—of people on the night shift, one night shift
in Iraq, who did some things that they have since been punished for
under the Uniform Code of Military Justice. But weigh the numbers of
column inches and hours of television involving that event, for
example, against the discovery of Saddam Hussein’s mass graves,
which were filled with literally hundreds of thousands of human
beings, innocent Iraqis who were killed.
That’s the reality of the world in which we must operate, and
in which our forces are fighting. The terrorists are trained—we’ve
seen the so-called Manchester manual—they’re trained to lie. They’re
trained to allege that they’ve been tortured. They’re trained to put
out misinformation, and they’re very good at it.
Looking ahead, a number of changes are under consideration.
First, government at all levels will need to make communications
planning a central component of every aspect of this struggle, what
will be a long struggle and a difficult one. Despite best efforts,
for example, it took many months to put in place an effective
communications operation in the post-major-conflict Afghanistan and
in Iraq. In some cases, military public affairs officials have had
little communications training and little, if any, grounding in the
importance of timing and rapid response, and the realities of
digital and broadcast media.
We’ve become somewhat more adept in these areas, but progress
is slow. And importantly, public affairs posts have not proven to be
career enhancing in the military. Quite the contrary. Anyone who
looks at those careers and recognizes the near-instantaneously
public penalty that is imposed on someone in the military who is
involved in anything that the media judges instantaneously to be
imperfect or improper and that then requires a long time to figure
out what actually took place, people are—you know, military people
are intelligent, they’ll move away from those careers.
We need to get better at engaging experts from both within
and outside of government to help communicate, to rapidly deploying
the best military communications capabilities to new theaters of
operation, developing and executing multifaceted media
campaigns—print, radio, television and Internet. But let there be no
doubt: The longer it takes to put a strategic communication
framework into place, the more we can be certain that the vacuum
will be filled by the enemy and by news informers that most
assuredly will not paint an accurate picture of what is actually
taking place.
There are some signs of modest progress. Within the past year
and a half, the U.S. military’s Joint Forces Command has developed a
rapidly deployable communication team. They are organized and
focused on specific geographical areas of the world.
For example, soon after the devastating earthquakes in Pakistan, I
had occasion to fly over the areas where entire sides of mountains
had collapsed because of the quake, and entire cities and villages
were gone and just rubbled, where the roofs had all just collapsed
down to the ground and there were no walls left. One of these newly
fashioned teams—military teams went along with our very sizable
military forces into the disaster area. And operating in conjunction
with other federal agencies and the U.S. embassy, they worked
directly with the commander who was in charge of the humanitarian
effort there to help focus the attention on the U.S. government’s
truly extraordinary commitment to helping the Pakistani people.
Public opinion surveys taken by private groups in Pakistan
before and after the earthquake suggest that public attitudes in
that country regarding the United States changed dramatically
because of the new awareness by the Pakistani public. Indeed, it was
not long before the favorite toy in Pakistan was a small replica of
a Chinook helicopter—they were just everywhere in that
country—because of the many lives that our helicopters saved and the
mountain of relief supplies that they delivered. The communications
team was attached to it and rapidly deployable and needed because,
frankly, we were concerned about our troops’ safety. Given the
number of people in that country that do not favor the West and the
potential difficulties that occurred, we were uncertain as to what
the reception would be. The reception over time was terrific.
Second, government public affairs and public diplomacy
efforts are slowly beginning to reorient staffing and schedules and
culture to engage the full range of media that are having such an
impact today. Our U.S. Central Command, for example, has launched an
online communications effort that includes electronic news updates
and a links campaign that has resulted in several hundred blogs
receiving and publishing Centcom content.
The U.S. government will have to develop an institutional
capability to anticipate and act within the same news cycle. That
will require instituting 24-hour press operation centers, elevating
Internet operations and other channels of communication to the equal
status with the traditional 20th Century press relations. It will
result in much less reliance on the traditional print press, just as
the publics of the U.S. and the world are relying less on newspapers
as their principal source of information. And it will require
attracting more experts in these areas from the private sector to
government service. This also will likely mean embracing new
institutions to engage people across the world.
During the Cold War, institutions such as the U.S.
Information Agency and Radio Free Europe—just to mention a couple of
examples—proved to be valuable instruments for the United States. We
need to consider the possibility of new organizations and programs
that can serve a similar valuable role in the war on terror in this
new century.
What, for example, should a U.S. Information Agency, or a
Radio Free Europe for the 21st Century look like? We remember—John
Brademus (sp), I’m sure does, and I do—that the—I think it was—USIA
was highly criticized because they did a film on President Kennedy
going to India, if my memory serves me correctly, and that film was
then used in the United States. And the argument was, of course,
that it was taking taxpayers’ dollars, creating a film that was
promoting a person running for public office in the United States
and propagandizing the American people. Of course, when you speak
today, there’s no one audience; there are multiple audiences. So
you—we can’t avoid communicating—whatever it is we communicate
inevitably is going to be heard by multiple audiences.
So I don’t know the answer. But I do think we ought to ask
ourselves the question: What should a U.S. Information Agency or a
Radio Free Europe for the 21st century look like? These are tough
questions, and I suggest that some humility is in order. There’s no
guidebook for this, there’s no roadmap that says here’s what you
ought to do when you get up in the morning, if you’re in the
government of the United States. These are tough questions and it’s
tough to find the answers for them and to do it right so that we can
tell our hard-working folks what to do to meet these challenges.
We’re trying to figure it out as we go along—the country is trying
to figure it out.
I noticed this week that Secretary of State Condi Rice
offered a proposal to support the democratic aspirations of Iranian
people through expanding broadcasting, the Internet and student
exchanges. Personally, I think she deserves support in those
recommendations. I don’t know quite how it ought to be done. But I
notice that she is meeting a lot of resistance and criticism in
Congress about that. I suppose that’s because it is new, it’s
different, and people need time to adjust and adapt to new ideas.
For the past minutes I’ve been commenting on the challenges
facing our country—not just our government, but our country—in
fighting a war in this new media age. And while the enemy is
increasingly skillful at manipulating the media and using the tools
of communications to their advantage, it should be noted that we
have an advantage as well, and that is, quite simply, that the truth
is on our side, and ultimately, in my view, truth wins out. I
believe with every bone in my body that free people, exposed to
sufficient information, will, over time, find their way to right
decisions.
Throughout the world, advances in technology are forcing a
massive information flow that dictators and extremists ultimately
will not be able to control. Blogs are rapidly appearing even in
countries where the press is still government-controlled.
Pro-democracy forces are communicating and organizing by e-mail,
pagers and BlackBerrys. Today in Iraq, an energetic media has
emerged from the rubble of Saddam’s police state, with nearly 300
newspapers, over 90 radio stations and more than 40 television
stations. Iraqis are now accessing the Web in their homes, as well
as in Internet cafes that have sprung up in towns and cities across
the country.
We are fighting a battle where the survival of our free way
of life is at stake, and the center of gravity of that struggle is
not simply on the battlefields overseas. It’s a test of wills, and
it will be won or lost with our publics and with the publics of
other nations. We’ll need to do all we can to attract supporters to
our efforts and to correct the lies that are being told which so
damage our country and which are repeated and repeated and repeated.
In the early years of the Cold War, another “long twilight
struggle,” President Eisenhower made a very perceptive observation.
He said—and I understand there’s enormous differences between the
Cold War and the struggle we’re engaged in today—but he said
something that has resonance even today. He said, quote, “We face a
hostile ideology, global in scope, ruthless in purpose and insidious
in method. To meet it successfully, we must carry forward steadily,
surely and without complaint the burdens of a prolonged and complex
struggle with liberty the stake,” end quote.
For nearly 50 years we did just that as a country through
successive administrations of both political parties with our allies
in Europe. We’ll need to show the same perseverance in the long
struggle we face today.
I thank you, and will be happy to respond to questions on this
subject or other subjects. Thank you very much. (Applause.)
CHENAULT: Thank you very much, Mr. Secretary.
We’re going to move to the Q and A section. What I’d like to
do is to ask two questions of my own, one question from a national
member, and then we’ll open it up to the audience.
From the standpoint of focusing on the content of the
message, my question is in measuring the progress we’ve made in
Iraq, what are the specific guideposts and indicators that you look
at?
RUMSFELD: In Iraq, as opposed to the broader struggle, which
is even more critical, I would say that there are several things
that one has to look at to measure progress.
If you think of—the enemy is determined to prevent that
country from having a representative government. For them to be able
to control that real estate with that oil and that water and that
history and use it as a haven for terrorists, to establish a
caliphate, which is what their announced interest and goal is in
that country, and use it as a base would put in jeopardy all the
neighborhood and much of the world.
What do we look for? Well, they tried to stop having the
elections on January 15th, and they failed. The insurgents and the
terrorists tried to stop them from crafting a constitution, and they
failed. They tried to prevent the constitutional referendum on
October 15th, and they failed. They tried to stop the elections that
took place on December 15th, and they failed. They’re trying now to
prevent the establishment of a decent government, and I think
they’ll fail. So certainly the political progress is something.
Second, there’s been a big debate about how many troops
should be in Iraq, and we see some people saying, oh, there should
be more or there should be less and what have you, and there should
have been more in the first place or there should have been more in
the second place, and everyone’s got an opinion. But the fact of the
matter is, it is a complex question. There’s a tension between the
desire to have enough people there, coalition forces, that you can
create an environment that’s sufficiently hospitable for the Iraqi
people to build their nation, to make political progress and
economic progress—because we’re not going to do nation building; we
don’t know how. They’re going to build their own nation, ultimately,
and they have to do it in an environment that’s possible. So they
need enough security to do that.
On the other hand, if you have too many people, two things
happen. One is you create the presence of an occupying force. You’re
sufficiently heavy and intrusive that you contribute to the number
of people who are willing to participate in the interagency, and
it’s self-defeating.
The second thing that happens is, Americans are Americans,
and if you’re in that country with 138,000 people and there’s a
ditch to be dug or a building to be built or a generator to be put
in a hospital, they do it. Our forces do it. They just are can-do
people. And the last thing you want to do is create a dependency.
You’ve got to—you can’t fill every vacuum in that country. They need
to have to step—it’s their country.
They’re going to have to step up, grab a hold of it, and take
charge of their country. Therefore, we have to make darn sure we
don’t have too many people that we prevent them from having it—that
ability to do it. So it’s that tension that’s taking place.
And you asked, how do we mark progress? It seems to me that
the progress has to be marked by the political progress and by the
ability of the Iraqi security forces to replace our forces. We’ve
now shut down or turned over 30 bases to the Iraqis. We’re passing
over big pieces of real estate to the Iraqi security forces. There’s
227(,000) or (2)28,000 trained and equipped Iraqi security forces.
They provided security for the election. So they’re making good
progress, and it seems to me that that’s a measurement that’s
important.
Our goal has to be to reduce our forces down, to keep doing
it and to do it at a pace where we recognize we’re going to—I almost
said, make a mistake—it’ll look like a mistake. It’s a judgment
call. We’re going to have to pull out of some pieces of real estate
and turn over things to Iraqis. And they’re going to drop the ball;
I mean, let’s face it. And we’re going to have to step in, go back
in, and fix it, and then turn it back over again. And it’s going to
be three steps forward and one step back. It isn’t going to be
perfect. It isn’t going to be pretty. It isn’t going to look like a
United States of America. It’s going to be an Iraqi solution
politically, an Iraqi solution economically, and an Iraqi solution
from a security standpoint.
I mentioned the political image and the security, the other
is the economic. They’re going to have to keep making progress. I
mean, they’ve got a currency that’s been fairly stable. They’ve got
a stock market that’s open. They’ve got more companies being formed
all the time in that country, and much of the country permits them
to do that. It’s stable enough to do it. There are four provinces
with a probably 60 plus percent of the population in them that
where—I don’t know—90 percent of incidents occur.
And so it’s not the same everywhere; one size doesn’t fit
all. We’re working it around the country, but progress is being made
in all three of those categories.
CHENAULT: Thank you.
Let me read a question that was submitted by one of our national
members, Newton Minow of Sidley and Austin.
RUMSFELD: Is he here?
CHENAULT: No. He submitted it in writing.
RUMSFELD: He’s a friend from 40 years.
CHENAULT: That’s terrific.
RUMSFELD: Let’s get after him for not being here.
CHENAULT: Absolutely. (Laughter.)
RUMSFELD: He’s a great guy.
CHENAULT: Well, Newt asks, is given the impact of
Al-Jazeera, why have we been so slow to develop ways to effectively
communicate our values in the Middle East?
RUMSFELD: Well, I think my—I’ll send Newt the speech.
(Laughter.)
I mean, I don’t know. It’s hard—first of all, it’s hard to
do. And second, there’s—Congress and the executive branch are
uncomfortable with change, and it’s going to require change. It’s a
totally new world. And third, the media—there’s nothing the media
would rather talk about than the media. (Laughter.) I see Andrea
Mitchell laughing. It’s true. You know it’s true. And therefore,
anything we do in this area is like the third rail. And you start
talking about it and you start trying to deal with it and try to
figure out a different way to do it, and someone’s going to say, “Oh
my goodness, you’re trying to manipulate, you’re trying to do
something terrible.” And we’re not. We’re trying to—this is a great
country we have, and by golly, we’re not seen that way around the
world. And we do an enormous number of things that benefit this
world. We’re big stakeholders in the success of this world. And when
people are supportive, things are easier. And when people are not
supportive, things are much harder. I mean, that’s just a fact. And
we need to be able to do this better. And I—Newt was an expert on
this subject when he ran the FCC for President Kennedy. I’m going to
write him a letter and ask him to tell me, instead of me trying to
answer him.
CHENAULT: All right, we’ll open the floor now. If
people could give their name and also their organization that they
are affiliated with.
Yes?
QUESTIONER: Esther Newberg, ICM. Mr. Secretary, Don
Imus has been trying to raise $10 million this week to build a
hospital in New Mexico to help kids coming back without arms and
limbs from Iraq and Afghanistan. My question is, you’ve asked the
government, I think, for $65 billion more dollars—the Congress.
Isn’t our first obligation, sir, to take care of these children that
are fighting the war for all of us old people sitting in this room
and all over America?
RUMSFELD: Indeed it is. There’s—if you have a
volunteer force and you have young men and women who are willing to
stick up their hands and say, “Send me,” voluntarily, and to go out
and to serve our country and to help defend our country, and they
lose their lives or lose limbs, needless to say the American people
have an enormous obligation to them. And they are getting the best
medical attention that has ever existed in any conflict in the
history of the world. And anyone who spends time in Bethesda Naval
Hospital or Walter Reed or Brooke Army Hospital or any of the
hospitals where these folks are being treated, and talks to them,
will find out that they believe what I just said is true. Their
families believe it.
They are grateful for the support and attention they’re getting.
We have established some new arrangements to try to, at that
point where a person’s been wounded and is not able to stay in the
military and moves into the private side, is passed over to the
Veterans Administration, we’ve established ways to link them so that
they don’t drop between the cracks and that they are looked after.
And we have that obligation and it is something that we take very
seriously in the military and in the Department of Defense and in—I
know in the Congress shares that feeling deeply.
QUESTIONER: George Schwab, National Committee on American
Foreign Policy. I’m wondering if you would care to comment about the
danger that Iran constitutes now to the region as well as to the
United States.
RUMSFELD: Thank you, sir. I guess that any time you
have a government—first of all, let me say a word about Iran. This
is an impressive country from a historic standpoint. It’s a large
country. It has an interesting history and an intelligent
population, and it’s being run by a handful of clerics that are for
the most part very extreme in their views. Certainly the new
president has been talking about the desirability of wiping Israel
off the map and a world without the United States of America. He and
his associates have a view of the world that is, by my
characterization, extreme. And we’ve always had extremists. As long
as an extremist goes off and is extreme by themselves, that’s one
thing. But when they’re extreme and violent extremists and they’re
attempting to impose their view of the world on everybody else, and
free people’s behavior is unacceptable, that’s a separate thing.
And so obviously this country and our friends in Europe have
been working very hard with other countries in the world attempting
to diplomatically find ways to persuade the government of Iran that
it’s not in their interest to isolate themselves from the world.
Certainly the—if you think of the women and the young people in that
country who probably are somewhat uncomfortable with the leadership
in that country, they do not have an interest in being isolated from
the rest of the world, and my—the behavior of this leadership is
having that effect. And one would hope that that would begin to
influence them over time.
But a country with those views and that behavior pattern and—is
certainly not a country that one would like to see have nuclear
weapons.
CHENAULT: But let me just touch on—you had your hand
up. And then I’m going to move to this side, a little bit back, and
we’ll move back and forth.
QUESTIONER: I’m Ted Sorensen from Paul, Weiss.
First of all, Mr. Secretary, thank you for being gracious and
courageous enough to take questions from the crowd. (Laughter.) Not
every Council speaker has been willing to do that. (Laughter.)
I—my question—
RUMSFELD: I was a wrestler for 12 years. (Laughter.) I
enjoyed it.
QUESTIONER: My—good. I hope you’ll continue to say
that. My question—(laughter)—my question relates to your main topic.
My own travels abroad convinced me that you are right, that
America’s true values are often not getting through overseas, and
our image—and as a result, our standing and maybe even our security
has suffered. Is the answer to improve our public relations
techniques and equipment, as you implied? Or is the answer to
improve our foreign policy?
RUMSFELD: Well—(applause)—clearly, policies and
communications are both terribly important. And the—you know, I
quoted President Kennedy when I said “The long twilight struggle”
about the Cold War. Did you write those words? (Laughter.)
QUESTIONER: Ask not. (Laughter, applause.)
RUMSFELD: (Chuckles.) I like that. Very good. It’s
both. Clearly, you said change the policy. I wouldn’t say that it’s
necessarily that. It is—policy makes a difference, and—but how—if
you believe your policy is a correct one, there are always times
when other countries aren’t going to agree with those policies. And
that doesn’t mean you’re wrong. It just means that from their
perspective—I mean, they just changed governments in a couple of
countries in Europe, and their views changed with respect to our
policies—some favorable and some unfavorable. So our policies stayed
the same.
So just simply trying to get up every morning and following
public opinion polls and changing your views to meet some appetite
or opinion that is fickled and can change with one election in
another European country, or a country anywhere in the world, isn’t,
I don’t think, a behavior pattern that this country’s ever followed
or should. But clearly, it’s both. Our policies make a difference,
and they need to be well thought-through, and they need to be
well-supported in the country. And the reality is, there’s
practically nothing important that needs to be done in the world
that we can do alone. I mean, it’s just a fact. If you think of
counterproliferation, you can’t do that with one country. The global
war on terror—you can’t do that; you’ve got to share intelligence,
you have to cooperate on law enforcement, you have to cooperate from
a military standpoint.
We are at a point where we must have the cooperation of other
countries, and therefore, we have to figure out how to do that. Now,
to do that, you’re going to have to adjust your policies because the
goal is to get enough people, for example, dealing with the problem
of proliferation that you can be successful. And that may
require—that desirable goal may require some adjustments as you work
with other countries and fashion an approach that enough of them are
comfortable with that you can accomplish your goal.
And so I’d say the answer’s both. But I liked your answer
better. (Laughter.)
CHENAULT: Yes, right here.
QUESTIONER: Thank you. Toby Gati, Akin Gump. Mr. Secretary,
you—
RUMSFELD: I couldn’t understand you. I’m sorry.
QUESTIONER: Toby Gati, Akin Gump.
RUMSFELD: Oh, Bob Strauss’s outfit.
QUESTIONER: Yes. Yes. In your closing comments, you
said something very important, that free people exposed to
information will make the right decision. And I know you were
calling for foreigners to get more information, mainly from us. But
in case after case, we are hearing from the administration the need
to keep information from the American public, whether—and all of it
in the name of national security, whether it’s our right to know
through expanded congressional hearings, or executive privilege, or
the idea that an average citizen who hears classified information
will be subject to U.S. laws from disseminating that—and I speak as
being a former assistant secretary for Intelligence and Research, so
I know what that means. And it just—I just wonder if—don’t you think
it would be nice if we weren’t always talking about the need to make
our debates less inclusive, get less information for our own people
when we talk to foreigners, because if foreigners get their own
television, they also hear what we’re saying to our own people, and
it seems that we’re really not trusting our own people the way
you’re saying we should trust foreigners with the truth.
RUMSFELD: Well, let me start with the truth. I used a
partial quote without attributing it. In my senior year in
Princeton, in 1954, Adlai Stevenson came to speak, and he used a
sentence roughly like what I said, that free people, given
sufficiently—sufficient access to information will find their way to
reasonably right decisions over time. Or something like that. I
believe that very strongly.
The comment that we need—that we’re not providing information
to people I think is so fundamentally inconsistent with reality. Our
country disgorges more information than probably any country on the
face of the earth. I was one of sponsors of the Freedom of
Information law in the 1960s, when I was a congressman, and John
Moss was the leader of that. And I was one of the co-sponsors of
that legislation. Getting people access to information, I believe in
that, and I do believe that over time truth comes out.
Now, the problem is we’re living in a fast-moving world. Do I
think that there are certain security things that should not be put
out because they put people’s lives at risk? You bet I do! And does
it break my heart when some information is leaked that puts American
military people’s lives at risk, and they get killed because of it?
You bet it bothers the dickens out of me! And I think there are
things that need not to be publicized and should not be publicized,
and that’s been true of every administration in my adult lifetime
for darn good reason.
Now, is there a tendency to overclassify in government? You
bet! Pat Moynihan was a leader in trying to lead to less
classification of material. It’s a human instinct when you’re
involved with sensitive materials to air on the side of—well, you
know this; you were in the business—to air on the side of
classification. And then we’re all so darn busy that you don’t go
back and declassify in a timely fashion the way you should, and the
way it would be good if you did. But—I mean, just think of it. If
there are people who killed 3,000 people in our country several
years ago, and they are using a method of communicating, and we
decide that—some person, some individual in the government, who was
given access to information, decides that—on his own hook he thinks
he’ll tell the world that we’re actually aware of how they’re
communicating with each other; and he tells the world that. Do I
think that person ought to be prosecuted for violating the oath they
took? You bet! You bet! Now, does it happen very often? No! Is the
government very successful? No! Does it build up legal fees for
everybody, for—(audio break)—are there any meters working right—no.
It does.
But this is tough stuff. It isn’t easy, and there are people
getting killed. And there’s information that should be kept secret,
and there’s a lot of information that shouldn’t be. And making those
calls is not easy. And you’ve got a lot of people—honorable people
trying to do the best they can at it.
QUESTIONER: Thank you.
QUESTIONER: John Brademus, New York University, 3rd
District Indiana.
RUMSFELD: Now you’re talking!
QUESTIONER: Mr. Secretary, it’s good to hear you
again. I remember having worked with you when you were running the
Office of Economic Opportunity a little while ago.
RUMSFELD: (Laughs.)
QUESTIONER: This is my question, and it’s a—perhaps a
softball of a question, but I think it’s a significant one. You’ve
been getting a lot of criticism in respect of the Defense Department
budget proposals for wanting to give too much money to big defense
contractors for huge contracts and not allocating sufficient funds
for our armed forces. Would you like to defend your position?
RUMSFELD: Well, John, if you’re reading that, you
ought to change your reading material. (Laughter.)
QUESTIONER: New York Times, The Washington Post.
RUMSFELD: I repeat myself. (Laughter.)
QUESTIONER: I have to say that I resisted, but with
that response I have to say when I saw my dear friend and former
colleague in Congress, I said, is this the first “Rummy for Vice
President” rally?
RUMSFELD: (Laughs.) Oh, no.
No, here’s the situation. You’re talking about money for the
troops. In an all-volunteer military, which you supported and which
I supported, it is—you obviously have to do what you have to do in
the private sector. You have to fashion a set of incentives to
attract and retain the people you need to perform the functions that
need to be performed. And it doesn’t take a genius to know how to do
that. You just adjust those incentives like you would in any
organization—in a law firm or a business or anything else—and keep
adjusting them to do it.
They were out of adjustment when we came in five years ago.
We have significantly improved the incentives. They are appropriate.
The problem we’ve got is that the Congress keeps coming in without
hearings and passes additional things that basically go to the
people in their districts—retired and Guard and Reserve—as opposed
to the active force. So we keep trying to get the thing back in
balance.
And it is—we are meeting our recruiting goals, we’re meeting
our retention goals, month and month after month the last eight or
so months, and obviously, they are being rewarded in a way that’s
perfectly acceptable to them, and that’s the test.
Second, the other part of it, you’re right, there are a few
critics running around saying, “Oh, my goodness, you didn’t cancel
enough big weapon systems, ships and tanks and airplanes, and
therefore you’ve got a big”—they don’t use the word, but in the
department we say a big “bow wave is building up—”that you’re not
going to be able to pay the bills because there are too many major
weapon systems coming down the road.”
The fact is—I’ve been around a long time—there’s always been
a bow wave and it’s always been dealt with. And the reason it’s
dealt with is things drop out that don’t work, you decide something
doesn’t make sense and you make adjustments, and you always fit what
it is you need to do in a budget that makes some sense. Now, should
we stop doing anything involving conventional war and assume that
the world for the next—these things take 20 years to develop, and
they last for 30 or 40 years. When I was secretary of Defense in
1975, I approved the M-1 tank. We’re still using it. I was at the
flyover for the F-16 airplane. We’re still using them. The B-1
bomber—I flew the third one when it was just being tested I was in
it. So these things are—last a long time.
I’m not smart enough to look out there 20 or 30 years and
know precisely what it’s going to look like, but I do not believe
that we’ve reached the end of history, and I think that we darn well
ought—the reason we are not having today to contest with major
armies, navies and air forces is because we have capable armies,
navies and air forces that make it disadvantageous for people to try
to contest us there. Therefore, they’re logically going to compete
with us with asymmetrical warfare, irregular warfare. That’s what I
would do if I were them. They have brains, they have thinking
machines and they use them.
Now, what are we doing? So instead of stopping all of that
and starting new, we’re shifting our weight, we’re shifting our
balance, shifting our emphasis. And we’re doing it. It’s hard to do.
I hope that—I just pray we’re doing it well and right. I believe we
are. Goodness knows, I’m not smart enough to know how to do it. So
we spent thousands of hours with the senior military and civilian
people in the Department of Defense, and what has been produced in
the Quadrennial Defense Review is a very thoughtful piece that a few
people outside are tossing a tomato or two at on the basis that,
“Oh, you didn’t go far enough.” Or—the fact that we cancelled the
Comanche and the Crusader Weapon Systems and several other aircraft,
discontinued them, that isn’t good enough. They wanted us to cancel
something else. Everyone’s got their own opinion, and that’s fair
enough. I’d say it’s a darn good piece of work. The people have
invested themselves in it. They believe that what we’ve done and the
track we’re on is the right track.
If you think of the task that the military has, it’s to find
the enemy, it’s to fix the enemy in time that you can do something
about it, and finish. We have overwhelming ability to finish. We are
light on the ability to find and fix. We could find the Soviet navy,
army and air force. Finding a single individual, finding a network
is a totally different task, and it’s a tough task. I mean, just
think, the FBI’s had people on the FBI’s Most Wanted List for 20
years! This is not easy stuff! It’s a whale of a lot easier to sit
in the outside and toss the tomato.
I used to do that! (Laughter.)
QUESTIONER: Thank you. Mr. Secretary, Andrea Mitchell from
NBC News.
RUMSFELD: You’re kidding. (Laughter.)
QUESTIONER: Yes, sir. Last night, Secretary-General
Kofi Annan said that he believes based partly on this latest report
from a panel to the United Nations that the human rights abuses that
were alleged at Guantanamo were severe enough that Guantanamo should
be closed as soon as possible. And I’m wondering if you can respond
to that.
I know the administration has said that the people doing the
report never got to Guantanamo, but it was, they claim, because they
were told they could not do any interviews if they did go there. So
I’m wondering, what do you see as the timetable, if any, for dealing
with Guantanamo and for moving people into a state where they either
prosecuted or released, as Mr. Annan suggested they should be?
RUMSFELD: Well, I know Kofi Annan, and there are a lot
of things you can agree with him on, but he’s just flat wrong. We
shouldn’t close Guantanamo. We have several hundred terrorists, bad
people; people if they went back out on the field would try to kill
Americans. That’s just a fact. And to close that place and pretend
that merely there’s no problem, it just isn’t realistic.
Second, he’s never been to Guantanamo Bay. There have been
hundreds of members of the United States Congress and their staffs
who’ve been there. There have been hundreds of journalists who’ve
been there. There have been hundreds of foreigners who’ve been
there. The International Committee of the Red Cross stayed there,
lived there 24-hours a day! That place is being run as well as any
detention facility can be run, and it’s absolutely beyond
comprehension that simply because some of the people that have
habeas corpus rights and are—have hired lawyers and are telling
lawyers exactly what they were trained to tell people in the
Manchester document: Tell them you’re tortured! Tell them it’s
terrible! Tell them this! Tell them that! That’s what they do.
And then these people from the U.N., who wrote this report,
who’ve never been down there—they were invited down there! They
could have looked around! They’re talking to their—they’re talking
to the lawyers for these people. The International Committee of the
Red Cross is not saying that. The members of Congress who have been
down there aren’t—isn’t saying that. The foreigners who’ve gone to
visit their detainees from their countries aren’t saying that.
Every once and a while some pop—someone pops up and gets some
press for saying, “Oh, let’s close Guantanamo Bay.” Well, if someone
has a better idea, I’d like to hear it! We didn’t come up with the
rule that these people would come to our country and kill 3,000
people. We didn’t come up with the rule—the fact that throughout
history, in a war, combatants are kept off the battlefield so they
can’t go back and do it again. We’ve released people from Guantanamo
on a continuing basis, and we’ve made mistakes. Fifteen of them have
gone back to the battlefield and tried to kill Americans and have
either been killed or captured. And the idea that you could just
open the gates and say, “Gee, fellows, you’re all just wonderful” is
not realistic. We live in a tough world.
And by golly, that place is being run. There’s no torture.
There’s no abuse. It’s being handled honorably. And to the extent
anyone does anything wrong, it’s reported and they’re punished under
the Uniform Code of Military Justice. And by golly, that’s the way
it ought to be.
CHENAULT: In the back to the right, standing up.
QUESTIONER: Raghida Dergham of Al Hayat. My question
is about Iran, but I want to follow up on Guantanamo. Those people
did not get there, sir, because you did not allow them to have
interviews with the detainees in Guantanamo. And we have our
friends, such as Blair and others, telling us, close down that
facility. So since this is a war of manipulation of the media and
we’ve been in the media reduced in this speech to simply pawns in
this war of manipulation, I’d like that follow-up.
But on Iran, sir—
RUMSFELD: What was the question?
Ms. DERGHAM: The question is that why didn’t you allow
them to interview the detainees? That was the condition. You said to
them, no, you cannot interview them.
RUMSFELD: The International Committee for the Red
Cross is the group that has historically done that. They do it. They
have done it. They are doing it now. This group is not represented
from—by the Security Council, as I understand it. It’s a few people
from some group in—
Ms. DERGHAM: The Human Rights Commission.
RUMSFELD: Right. Who’s the—
Ms. DERGHAM: That’s from Geneva. This is a U.N. body.
RUMSFELD: I understand.
Ms. DERGHAM: Yeah.
RUMSFELD: And they were offered the same thing that everyone
else in their category was offered, as I understand it. This was not
my decision. But they were allowed to do anything that people in
their circumstance, not the same thing that the International
Committee for the Red Cross allows, not the same thing that the
lawyers are allowed, not the same thing that the other foreign
people coming in visiting their nationals are allowed. But if you
start letting every single person who wants to go in and interview
these people, then you can’t manage a facility like that. They’re
trying to get information from these people about what’s going on in
the world of terrorism.
Ms. DERGHAM: And on Iran, my question’s on Iran—
RUMSFELD: And—
Ms. DERGHAM: I’ll ask my question on Iran, if I may.
CHENAULT: (Inaudible)—limit the questions just to one
question.
Ms. DERGHAM: No, I—
CHENAULT: That’s it.
Ms. DERGHAM: You don’t want the question on Iran?
CHENAULT: That’s it. Next person. We want to spread it
around to give as many people an opportunity. Yes?
QUESTIONER: I’m Carroll Bogert from Human Rights
Watch. (Laughter.) You want to wrestle, Mr. Secretary? (Laughter.)
RUMSFELD: I thought this was the Council on Foreign
Relations! (Laughter.)
QUESTIONER: It is.
QUESTIONER: You bet it is.
RUMSFELD: (Laughs.)
QUESTIONER: There have been many panels and
commissions that have looked into the question of abuse of detainees
in U.S. custody.
RUMSFELD: Right.
QUESTIONER: But not one of them has really been
independent of the Pentagon. All but one of them have been led by
military officers who weren’t authorized to go above their rank, and
the Schlesinger Group drew significantly from a military advisory
group that’s associated with the Pentagon. And as you know, there is
substantial dissatisfaction among U.S. service members that
responsibility for this abuse is being pinned, frankly, as you just
did in your speech, on lower-ranking service members.
RUMSFELD: A general was dealt with. A colonel was
dealt with. There were other officers that were dealt with.
QUESTIONER: Would you support—
RUMSFELD: The implication of your question is simply
not accurate.
QUESTIONER: The—the question—which I haven’t had a
chance to ask yet, is would you support the creation of a truly
independent investigatory body independent of the Pentagon, that
would therefore be credible in the eyes of the public and the
service members under your own command?
RUMSFELD: I’ll tell you where we are. There are a lot
of people who are very anxious to take this issue and make sure it
stays in the press month after month after month because it harms
our country. There have been 20 investigations—11 or 12
investigations. There have been over—I think it’s 200 or 300
criminal investigations of individuals. There have been hearings in
the Congress. There have been briefings in the Congress—I don’t
know, 20 or 30. This has been so discussed, and, frankly, that Jim
Schlesinger and Harold Brown, the people on the Schlesinger panel,
the Republican, Democrat, are honorable people and did an honorable
and it was independent. You can be darn sure they weren’t taking any
orders from anyone in the Pentagon. I think that it has been
examined, officers have been punished, enlisted personnel have been
punished. Some things were done, mistreatment of detainees—which
never should have happened. It’s a terrible thing that it did.
But, no, I don’t think that it would serve our purpose,
anyone’s purpose to have still one more—instead of 14 have 15
investigations of this and rehash all of this. I think it’s harmful
to the country. I think it doesn’t serve any purpose. Any single
example of abuse that’s ever been cited has been investigated and to
the extent appropriate, people have been punished, and that’s how it
should be dealt with.
CHENAULT: Yes, right here?
QUESTIONER: Mr. Secretary, my name is Roland Paul. I’m a
lawyer in Greenwich, Connecticut. Years ago, I was an OSD at the
Pentagon.
You know, the press daily reports the casualties suffered by
American forces in Iraq and Iraqis on our side. But as far as I can
see, they virtually never report the casualties incurred by the
insurgents. Would you be willing to give us some idea or an order of
magnitude numbers of over any time period you think appropriate that
the insurgents have incurred?
RUMSFELD: I can’t. The data is so imperfect that
anything I said would be—could conceivably be misleading.
I do know that in the last six or eight months, as we have
worked very closely—we’ve had people embedded with the Iraqi
security forces. And we do know that they are taking
casualties—killed and wounded—that are roughly twice the rate of all
coalition forces. So the implication that the Iraqi security forces
are not in the fight, that they’re not out there providing security
for their country simply isn’t true.
There isn’t any way of accumulating data on the civilians
that are being killed by the insurgents. And, of course, those
numbers are multiples, many multiples—
QUESTIONER: How many insurgents have been killed?
RUMSFELD: How many insurgents? We have a reasonable
count on that, and we don’t put it out. And it’s just—if you’ll
recall the Vietnam War, they had body counts that went on day after
day after day. The implication of that was that you were winning if
the body count went up, and losing if the body count went down. And
that isn’t a good metric. That is not the metric that’s appropriate
for an insurgency. I’m not making—being judgmental about whether it
was appropriate in the Vietnam War. I do know that if we were to
report that on a regular basis—now, the people—the journalists out
there know how many insurgents are being killed and they report on a
daily basis that there were 12 or 15 insurgents that were killed or
captured in a certain activity. But to try to aggregate that and
then pretend to the American people that that means we’re doing a
good job, doesn’t work. It just doesn’t compute for me. But that’s
just a personal view.
CHENAULT: Mr. Secretary, thank you very much. We’ve run out
of time. Thank you for attending. (Applause.)
RUMSFELD: Thank you.
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